3D Wayfinder, the provider of 3D personal navigation solutions in large public buildings, has launched a mobile application for shoppers which provides maps of all of their favourite shopping centres and up to the minute details of onsite promotions direct to their smartphones. The benefits to retail site owners is that they can use this to connect with visitors and generate advertising revenue from tenants.
“Twenty-one per cent of global smartphone users (or 187 million consumers) bought a product using their smartphone in 2012 according GlobalWebIndex,” comments TaaviJuursalu CEO of 3DWayfinder. "So our solution is an obvious one for shoppers and retailers alike”.
The solution gathers all shopping centres into one database with 3D plans of each site. Users can then choose the desired centre from the list and see what they have to offer. For the shopping centre owners simple administration makes it very easy to change tenant information ensuring the maps are always up-to-date. Retailers can place text or micro or ads in real-time letting shoppers know about clearance sales or last minute bargains.
Source: http://www.retail-systems.com/rs/3D_Wayfinder.php
3D Wayfinder the provider of 3D personal navigation solutions in large public buildings has launched a mobile application for shoppers which provides maps of all of their favourite shopping centres and up to the minute details of onsite promotions direct to their smartphones. The benefits to retail site owners is that they can use this to connect with visitors and generate advertising revenue from tenants.
“21% of global smartphone users (or, 187 million consumers) bought a product using their smartphone in 2012 according GlobalWebIndex” commented Taavi Juursalu CEO of 3DWayfinder “so our solution is an obvious one for shoppers and retailers alike”.
The solution gathers all shopping centres into one database with 3D plans of each site. Users can then choose the desired centre from the list and see what they have to offer. For the shopping centre owners simple administration makes it very easy to change tenant information ensuring the maps are always up-to-date. Retailers can place text or micro or ads in real-time letting shoppers know about clearance sales or last minute bargains.
According to Gartner by 2015, over 50% of all ecommerce transactions will come from some kind of mobile or tablet device. So any application that can keep customers connected to a physical retail location will be crucial to maintain the value of such a site with shoppers. “The solution is a win-win for shoppers and site owners alike” commented Taavi Juursalu CEO of 3D Wayfinder “currently our shopping centre customers such as Viru, South Center, Farmandstredet and Jekta are all keenly evaluating this solution to enhance their current 3D kiosk based provision.”
A further benefit for shoppers and shopping centres alike is that there is no need to invest in kiosk hardware and visitors can access maps even if there's no kiosk around.
For further details about the solution please see. www.3dwayfinder.com or to download the app see Appstore or Google Play
3D Technologies R&D has launched the mobile beta version of wayfinding software for Android. It has all the basic functions like search, deals, 2D map. Actually, map is converted from 3D to preserve its preciseness and to automate the process of updating. Therefore, its very easy to keep the directory and promotions up to date on all versions (kiosk, mobile,web). It only requires to change the content in Administration Panel.

We have launched a three year project called "3D Tallinn". It's a 3D map of Old Town, allowing virtual guests to visit private courtyards and walk around on rooftops. The virtual tour of the 121-hectare (approx. 700 buildings) Old Town includes panorama photos both inside and outside. Sites include the medieval city wall, government buildings, churches, as well as hotels, restaurants, venues and museums.
Want to take a tour, please visit http://3d.tallinn.ee/home_eng.html
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